While at GMR, I worked as the lead copywriter on various Xfinity teams: Sports Sponsorships, Rewards, Gaming, University, and MDU. The tactics ranged greatly from social media to program naming to broadcast, activations, and more.
Playoff messaging for kiosks in and around the Braves' ballpark
Front of mailer to promote free remote wrap
Back of mailer to promote free remote wrap
Carousel social post for partnership with Call of Duty
One of several banner ads promoting Xfinity Rewards' partnership with the Firefly Music Festival
Twitter post promoting Xfinity Rewards
