At G7 Entertainment Marketing, I established the agency’s brand foundation and led the development of its voice and positioning, unifying the talent booking and experiential services sides of the business. I crafted brand language for the website and a range of marketing materials to ensure consistency and clarity across all touchpoints. In addition to developing content strategy, I wrote and produced case studies, articles, and promotional content for G7’s website and social channels. I also managed and executed the agency’s monthly content calendar, helping to streamline workflows and keep brand storytelling current and consistent.

I wrote the scripts for G7's sizzle reel and various client award entry videos.

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